Social media advertising is a way to reach people on platforms like Facebook, Instagram, and Twitter. Here's how it works:
First, you create an ad campaign on a social media platform. You can choose who you want to target, like people who are interested in certain topics or who live in certain locations.
Next, you create the ad itself. This can be a post with text, images, or videos that will appear in people's feeds. You can also choose how much you want to spend on the ad and how long you want it to run.
Once your ad is live, it will start showing up in people's feeds. You can track how well it's doing and see how many people are clicking on it.
Billboard advertising is a way to reach people through large outdoor signs. Here's how it works:
First, you choose a location for your billboard. This might be along a busy highway or in a high-traffic area of a city. You can also choose the size and type of billboard you want, such as a digital billboard or a traditional billboard with a printed ad.
Next, you design your ad. This can be a simple message or image, or it can be more complex with multiple elements. You'll want to make sure your ad is eye-catching and easy to read from a distance.
Once your ad is complete, it will be printed or displayed on the billboard. You can choose how long you want the ad to run for, and the billboard company will take care of putting it up and taking it down when it's done.